MillerCoors is the latest
from from among a number of packaged goods manufacturers to release its
sustainability report that include results, strategies and tactics for its
packaging.
In the company’s
just-released 2010 Sustainable Development Report, it identifies packaging as
one of its four core environmental commitments. It’s addressing packaging in
four ways:
On the latter point, it reported results from a third-party organization to help determine the overall carbon footprint for 13 SKUs. It found that packaging makes up 21% to 44% of a product’s total carbon footprint.
In 2009, MillerCoors eliminated an estimated 11 million pounds of packaging. That included, for Coors Light 12-pack cans, the reduction of corrugated fibreboard by 5.8 million pounds—the equivalent of 8,700 trees. It also “substantially reduced” the board used in 18- and 20-bottle packs.
Its goal for 2015: Reduce its retail packaging by 2%.
The full report is available on the
MillerCoors website.