Packaging
for Similac powdered baby formula from Abbott Nutrition has been redesigned for
maximal convenience.
Features of the new rigid plastic
container include indented sides for a one-handed grip, a hinged lid whose
underside holds a scoop, rounded corners for easier scooping, and a peel-back
label with additional information, including a Spanish translation. The new
package, available in 23.2- and 34-ounce sizes, takes up 33% less shelf space
than cans of comparable size.
|
Did you enjoy this article? Click here to subscribe to the magazine.