- THE MAGAZINE
- VERTICAL MARKETS
Lake Champlain Chocolates (LCC) announces a new line of organic chocolates, including ten bars and five bite-sized squares.
“This new line was really inspired by the tastes and textures our own team members and customers enjoy the most,” says director of marketing at LCC, Catherine Wisloski. “We conducted some recent analysis which revealed that consumers of gourmet chocolate want to enhance their health, explore new tastes, and indulge their senses. As chocolate lovers and outdoor enthusiasts, this rang true with our team’s passions as well.”
Packaged in vibrant designs that suggest the intensity of flavor and purity of ingredients, this new organic line launches nationally this March. With ten chocolate bars and five bite-size squares, the portfolio includes a flavor for nearly every taste and occasion: Peruvian Dark, Cherries & Chocolate, Dark Chocolate, Milk Chocolate, Sea Salt & Almonds, Spicy Aztec, Crunchy Granola, Salted Caramel, Peanut Butter, and Creamy Coconut. “Taking a cue from nature, our fresh approach to packaging should resonate with people who treasure the simple pleasure of discovering exceptional tastes,” adds Wisloski.
Jim Lampman, founder and president, is an avid skier and snowboarder who fuels his active days and satisfies his cravings with the Crunchy Granola bar, milk chocolate packed with toasted oat clusters, raisins and cinnamon.
Eric Lampman, research and development manager, who travels internationally to source new cocoa, is excited about the single origin Peruvian Dark Chocolate bar, which beckons to those curious about emerging terroir.
Allyson Myers, director of sales, tucks the new salty-sweet Peanut Butter bar in her bag whether she’s spending the day on the waters of Lake Champlain or enjoying a summer picnic with her family.
Catherine Wisloski, director of Marketing, rewards herself after an active afternoon with truly indulgent combinations like the Salted Caramel bar, dark chocolate filled with salty-sweet caramel. And when it’s still chilly in Vermont and she dreams of an instant vacation, she breaks into a Creamy Coconut bar for a momentary escape to the tropics.
“This line of bars showcases remarkably balanced organic chocolate and on-trend flavors like salted caramel or peanut butter,” says Wisloski. “With both nostalgic classics and inspired new flavors, LCC’s line of organic chocolate bars and squares should entice and delight chocolate enthusiasts.”
The new organic line is available online, in LCC’s three company-owned stores and nationally at specialty and natural food stores, including Whole Foods Market.