- THE MAGAZINE
- VERTICAL MARKETS
SIG Combibloc (www.sig.biz) has given its website a makeover. Visitors are taken straight to the homepage of the global website, which has a modern, friendly look and an extremely user-friendly navigational structure.
“Our aim was to create an internet presence that meets the information needs of a wide range of target audiences. And thanks to the visuals used, the page layout and design it is clearly arranged and easy to use. Due to the human touch it gets a particularly authentic feel,” says Sandra Hallaschka, Online Communications Manager at SIG Combibloc. As soon as they arrive at the homepage, visitors are presented with short teaser texts and a link to selected content pages. From the homepage, users are able to enter the site directly via the main navigation tool, giving them access to more detailed information about the company, the beverage and food packaging solutions and the technical services offered by SIG Combibloc, with just a few clicks. There are also separate sections on Environment and Career. And for journalists, the website provides news items relating to the company, neatly packaged. With a single click, users also have direct access to regional websites of SIG Combibloc.
For the relaunch of the website, SIG Combibloc commissioned the agencies expeer GmbH in Bonn (programming) and Publicis Modem in Düsseldorf (concept and design). The new website has been designed and developed so that when accessed with mobile end devices such as smartphones and tablets, content is displayed clearly and legibly.