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New Packages Stories

Natural spring water earns national launch

Recyclable bottle made from 50% recycled plastic
February 13, 2013
Nestlé Waters North America’s premium still water brand resource® 100% Natural Spring Water is expanding nationally and is available to retailers across the U.S. as of January 2013. Following the success of the 2012 launch in Southern California, Nestlé made the decision to capitalize on consumer interest in the product and expand to national distribution in 2013. resource is a 100 percent natural spring water sourced only from carefully selected natural springs that have naturally occurring electrolytes for a crisp, clean taste and is packaged in a bottle made with 50 percent recycled plastic.
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Citrus soda undergoes colorful rebrand

Double Cola reveals dynamic graphics for entire ski family of brands
February 12, 2013
After a complete family rebrand, each of the four Ski Citrus Soda brands now has a completely new set of graphics.
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Portioned, precooked, carved ham packages arrive

Packages respond to research showing smaller sizes suit consumer needs
February 8, 2013
Farmland Foods today announced the introduction of Cook’s Everyday Cuts, a new line of fast, flavorful, affordable, family-pleasing meals for everyday use featuring items such as ham medallions and ham chops from America’s favorite ham brand.
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Marinade brand soaks in package makeover

pi global gives Goya Marinades a fresh look
February 7, 2013
pi global, an independent global branding and design consulting agency, has created new packaging designs for Goya Marinades produced and manufactured by Goya Foods, the largest Hispanic-owned food company in the United States.
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Bloody Mary mix parties with gift-friendly, reusable packaging

Package comes with themed gifts tags and removable gifting label
February 6, 2013
The glass carafe that holds New Orleans-style Garden District Bloody Mary mix is completely re-usable and recyclable with package designed for gifting.
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New package unveiled for leading holiday cookie line

Walkers Shortbread debuts package at 38th Annual NASFT Winter Fancy Food
February 4, 2013
Walkers Shortbread, the family-owned Scottish shortbread bakery, adds new “sparkle” to a perennial holiday favorite. New eye-catching packaging for the Festive Shapes line debuted at the 38th Annual NASFT Winter Fancy Food Show. The Walkers Festive Shapes product line offers delicious holiday-inspired pure butter shortbread in the shape of bells, stars, trees and Santa Claus.
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Fruit & vegetable juice package makes impact

Initial testing shows Fave Juice bottles have shelf-appeal
January 30, 2013
The juice package, created by Chicago-based Berlin Packaging and the re:group creative agency in Ann Arbor, Michigan, did the job so well that the test launch at The Fresh Market’s 125 stores in 25 states tripled Fave’s sales forecasts.
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Health bars make nutrition clear choice in see-through wrapper

Tropical Foods packs healthier eating with ReCharge Bars
January 29, 2013
Tropical Foods’ ReCharge Bars offer a healthy option that allows consumers to see the nutritional ingredients through the package. The 1.3-ounce bars are less than 200 calories and come packaged for on-to-go single servings. The package label also depicts a healthy and active lifestyle while informing consumers of the health benefits of the product. ReCharge Bars consist of some of the best-selling Tropical Foods mixes, made into a bar. Choose from the all-natural Student Food and Diet Delight bars or splurge a little on the Sweet Heat and PB&J flavors.
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New brand design for craft beer debuts

Craft Brew Alliance releases first craft beer brand in the US.
January 24, 2013
Craft Brew Alliance approached brand design firm Hornall Anderson to help them launch Omission—the first craft beer brand in the U.S. focused exclusively on brewing great tasting beer with traditional beer ingredients—including malted barley—specially crafted to remove gluten.
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Coffee company introduces compostable packaging

Sustainable film uses cellulose-based NatureFlex.
January 24, 2013
McCullagh Coffee, a US coffee roasting company, introduces a compostable pack, for its Rainforest Alliance Certified Ecoverde Coffee brand, using cellulose-based, NatureFlex™ from Innovia Films.
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11/27/12

Robotics in the Food Industry

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2013 May

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SUSTAINABLE PACKAGING

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The Food and Beverage Packaging Store

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Modified Atmosphere and Active Packaging Technologies

Many factors are relevant in making the proper choice of food packaging material, including those related to shelf life and biodegradability.

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