- THE MAGAZINE
- VERTICAL MARKETS
Bemis Performance Packaging (BPP, www.bemisperformancepackaging.com), a leading supplier of flexible packaging and labeling solutions,announces the launch of its new website. The new website provides consumer goods companies with user-friendly resources to address packaging challenges and create brand advantages with the latest in packaging innovations. The site also offers informative content on the company’s broad range of flexible packaging products and capabilities, all of which can be quickly sourced by market segment or packaging type.
Online packaging resources include interactive tools such as a simple corrugate-reduction calculator that estimates the sustainability and cost savings achievable when switching from corrugate cartons to printed multi-pack film; white papers on Bemis packaging technologies; and a “solutions finder” with successful tactics to address common packaging challenges―from cost efficiency to improved sustainability to shelf appeal.
The new site also outlines numerous ways brands can partner with BPP to drive performance, including professional educational opportunities available from Bemis University; information on single-source supply solutions; customer access to the Bemis® Marketplace™ packaging management portal; package sustainability assessments; package ideation and development; and other programs.
“The new web platform offers our customers and stakeholders an intuitive, easy-to-use packaging resource that delivers a rich springboard for ideation, sourcing and collaboration,” says Lee Levenson, director of business intelligence. “We’re excited to introduce the site, and look forward to continuing to add value through relevant, helpful content.”