SeaPak frozen seafood asked Smith Design to strengthen and modernize brand identity across their entire portfolio. Founded in St. Simons Island, Georgia and owned by Rich Products, the brand wanted to powerfully change its image on shelf. This included restaging all packaging to bring its coastal inspired flavors to life, strengthen branding, and improve shopability & findabillity at retail and club.

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Pearls® Olives to Go! are no-mess, easy-to-open, single-serving cups filled with California-grown, large pitted black ripe olives. This consumer-friendly, breakthrough packaging will transform shopper attitudes toward olives, turning them from an occasional condiment into a lunchbox and snacking essential.

Mars Chocolate North America will debut an expanded collection of American Heritage Chocolate products—now including four different formats—available in colonial-inspired, commemorative packaging. The debut will take place at “A Celebration of Chocolate on the Bay,” an event hosted by the San Diego Maritime Museum being held this weekend. American Heritage Chocolate is an authentic historic line of products—based on a recipe from the 1750s—that celebrates chocolate’s important role in the lives of Americans during the 18th century.

In Canada, consumers recognize the syrup can immediately and, embodied in its classic design, the package has changed little in appearance, reinforcing the connection made between that packaging and the syrup itself. To such an extent, in fact, that to a Quebecer, taking maple syrup from a can is simply how it’s done, and alternative packaging formats fail to perform as strongly in the market.

JUSTIN Vineyards & Winery, the pioneer in Paso Robles of ultra-premium wines based on Bordeaux varieties, revealed a new line of bottles and labels that debuted with its 2010 Cabernet Sauvignon. JUSTIN’s other signature red wines now feature labels silk-screened directly onto custom-molded bottles using organic inks, real gold detail for JUSTIN’s iconic wine, ISOSCELES, and platinum for the limited production ISOSCELES Reserve.

H.J. Heinz and Ardagh Group have developed a distinctive and stylish new 300g jar for the European launch of a new range of culinary ketchups.

The cider makers at the Angry Orchard Cider Company have been hard at work on a new project – The Cider House Collection – and have just put the finishing touches on a new batch of specialty ciders that they're releasing nationally. Angry Orchard Iceman, inspired by traditional Quebec ice ciders, and Angry Orchard Strawman, a farmhouse cider, are the result of experimentation with apple varieties, wood-aging techniques and fermentation methods. Both styles will be hitting shelves across the country. Both bottle feature edgy, bold designs to captures the unique quality of the product.

The new Miller Lite bottle is upgrading the light beer category. The sleek design provides an innovative, contoured shape that is a modern interpretation of the brand's legendary long neck. The new Miller Lite bottle will only be available in bars and restaurants this summer.

A range of soups from the traditional Unox brand is now available in aseptic carton packs for the first time. Unilever’s Unox-brand soups, in SIG Combibloc’s combibloc Standard 1,000 ml carton packs, are now available in the Netherlands. They represent an innovation on the Dutch soup market, where most ready-to-eat soups have previously been available only in food metal cans and pouches.