Trends around the world are moving fast and changing how we live and interact with the world. Brands will need to understand how these trends will impact their ability to do business and find solutions to adjust.
While we wait for the FDA to compile and review the responses to its request for comments on Fixed Quantity Unit of Use Blisters Packaging, Docket No. FDA-2019-N-1845 in response to the SUPPORT Act of 2018, we want to take the safer packaging of opioids conversation a bit further.
Amazon, Facebook, Nestlé, Pearlfisher, Heineken, Bulletproof, PepsiCo, Shiseido, Mars Wrigley, Microsoft and Superunion, are just some of the brands unveiled as part of the 2020 Pentawards Jury.
The post-purchase experience is an area that is often neglected in ecommerce. Branded packaging is more costly than using stock shipping boxes. So many ecommerce businesses feel that it’s simply not worth the investment.
A new study reveals that labeling food and drinks with how much walking or running is needed to burn them off could help tackle the obesity crisis. So how much exercise would it take to work off that 1/2 pizza or pint of Ben and Jerry's?
Package theft is a growing problem across America as 36% have reported having a package stolen at least once. C+R Research asked 2,000 consumers who have shopped online in the last 12 months about their experience with theft and what preventative measures they have now taken.
The way food is packaged and marketed is constantly changing, thanks in part to consumer trends, the goal of packaging sustainability and the never-ending fight to reduce food waste. This has resulted in a wide variety of enhancements that continue to evolve.
This post-millennial generation makes up a quarter of the U.S. population, influences family spending decisions and controls $143 billion in spending power.
Just because millennials and members of Generation Z are close in age, does not necessarily mean they share the same belief systems. For this generation, diversity, purpose, and honesty are more than hashtags. They are virtues these young consumers expect from all brands.
The global e-commerce packaging marketing is projected to see a compound annual growth rate of 11.3% through 2023, cites The Freedonia Group. Apparel and accessories alone took 18% of the market in 2018.
Pepperidge Farm and the Christmas Spectacular Starring the Radio City Rockettes announce Pepperidge Farm as Official Cookie Partner of the Christmas Spectacular. This first-time partnership will include the creation and sale of the new "Toy Soldier" cookie, inspired by the production's iconic Rockette number, "Parade of the Wooden Soldiers."