The design takes inspiration from the enchanting SPECIAL.T world, originally created for online and advertising channels, and communicates it through packaging.
Bronco Wine Company announces that wines under its Red Truck® brand will feature Helix packaging, the world’s first cork stopper and glass bottle with easy-to-open and reclose technology.
Krusteaz is making it easier to shop the bake-mix aisle by introducing a new package design – one that stands apart from the existing sea-of-sameness and inspires more people to use its pancake and bake mixes.
Presented by the Glass Packaging Institute (GPI), the awards honor consumer product goods and manufacturers who find unique ways to use glass packaging to tell the story of their brand, create glass packaging designs that stand out on the shelf, and demonstrate novel glass packaging looks.
As a frequent point of interaction on food and beverage packaging, dispensing closures provide key opportunities for brands to create differentiation on retail shelves and deliver memorable experiences that help build consumer loyalty.