New Packages Stories
Sustainable film uses cellulose-based NatureFlex.
January 24, 2013
McCullagh Coffee, a US coffee roasting company, introduces a compostable pack, for its Rainforest Alliance Certified Ecoverde Coffee brand, using cellulose-based, NatureFlex™ from Innovia Films.Read More
TFI Envision creates new design for healthier sauce options
January 21, 2013
The Bertolli® team at Unilever Foods selected TFI Envision, Inc. to create the packaging graphics for their two “Light” Alfredo Sauces.Read More
Odwalla introduces new brand-wide identity with more shopper-friendly features
January 18, 2013
For the first time in 6 years, Odwalla is introducing a refreshed visual identity. The new creative will be seen brand-wide, across all product offerings, and will include everything from the website to product labels to delivery trucks.
New lid design opens for sprinkle or spoon options.
January 16, 2013
Consumers are now able easily to spoon or sprinkle their favorite Bart spices thanks to an ingenious new dual feature cap produced by RPC Containers Halstead.Read More
Glass Packaging Institute recognizes Frïs bottle for innovation, design & shelf appeal
January 14, 2013
The Brand Union's recent dramatic redesign of The Absolut Company’s Frïs vodka bottle has earned the brand a 2012 Clear Choice Award from the Glass Packaging Institute.Read More
Blue Marlin design heats up Green Saffron’s style.
January 11, 2013
Integrated brand design agency Blue Marlin has developed a complete branding platform for spice specialist Green Saffron. The range includes five varieties of dry spice blends, three sauces, and an award-winning specialty line.Read More
Vblast Gator Pit energy drink releases vitamin blend with twist of reservoir cap.
January 9, 2013
VBlast Gator Pit invites its customers to unleash its energy with the twist of a patented reservoir cap, which releases a special liquid vitamin blend into 16.9 ounces of spring water.Read More
Franklin Foods announces product expansion to over 500 Walmart stores.
January 7, 2013
Franklin Foods announces that Green Mountain Farms Greek Cream Cheese will be available at over 500 Walmart Stores in the Eastern US beginning in January of 2013Read More
Belgian-style brewery develops Iron Throne, a blonde ale, crafted in the spirit of the hit TV series
January 3, 2013
Brewery Ommegang and HBO are partnering on a series of beers inspired by the critically-acclaimed drama Game of Thrones. Launching in tandem with the season three debut on Mar. 31, Iron Throne, a blonde ale, is the inaugural beer in the series and the result of a creative collaboration between brewmaster Phil Leinhart and HBO.Read More
New premixed margarita shakes up the spirits aisle.
January 2, 2013
SmarteRita is a new low-calorie premixed margarita beverage available in 1.75L PET or 750ml glass containers. The drink boasts 100 calories per 4-ounces.Read More